Nice plastic case, elaborate graphics, real key inside - this was the deluxe package.
The main draw was a sweepstakes with a chance to win a new car.
The key itself actually did nothing besides attract attention, which was a disappointment. There was a number printed on the cardboard under it, and that was the critical element. The fine print said there was a one in ninety thousand chance of my number being the winner. Not that I want a Ford Mustang.
Of course, there was another, smaller contest to entice the reader - the chance to win cheap, expensive, or more expensive headphones.
But look at those odds: a 99.99% chance of winning the expensive headphones! All I had to do was scratch!
Of course, I did. And to no one's surprise, I won!
Now, I didn't just fall off the turnip truck, and I learned pretty young the taste of bitter disappointment when a prize turned out to be a crappy come-on, so I didn't really give much thought to this - I mean, who even says the retail price of these earbuds was $99, anyway? I don't even need any more earbuds. Not worth the drive to even check it out.
As it happens, our errands for the day happened to take Coco and I past the parking lot where this even was being held, and my initial suspicions were confirmed by two observations:
- There was a single, narrow drive-in entrance to the event which allowed for some intense traffic control on the inside: e.g., it looked like once inside, one could have a hard time leaving.
- There was a group of people with picket signs protesting high-pressure sales tactics.
Just drive on by, and go home and blog about it.